Privacy Notice for Virginia Residents

Effective Date: February 26, 2026

Last Updated: February 26, 2026

This Virginia Privacy Rights Addendum supplements the IHM Holdings Privacy Policy and applies to residents of the Commonwealth of Virginia. It describes how International Healthcare Media, LLC ("IHM," "we," "us," or "our") collects, uses, discloses, and otherwise processes personal data of Virginia residents, and the rights you have under the Virginia Consumer Data Protection Act ("VCDPA," Va. Code Ann. §§ 59.1-575 through 59.1-585).

Scope

This notice applies to you if you are a natural person who is a resident of the Commonwealth of Virginia acting in an individual or household context. It does not apply to:

  • Personal data processed in the employment or business-to-business (B2B) context
  • Personal data governed by HIPAA, GLBA, FCRA, FERPA, or other specifically exempted federal laws
  • De-identified data or publicly available information

Categories of Personal Data We Collect

We collect the following categories of personal data from Virginia residents:

  • Identifiers: Name, email, postal address, phone number, NPI number, IP address, device identifiers — Purpose: Account management, communications, service delivery
  • Professional information: Job title, specialty, employer, credentials, practice type — Purpose: Content personalization, marketing, audience segmentation
  • Commercial information: Subscription history, event registrations, content engagement — Purpose: Service delivery, marketing, analytics
  • Internet activity data: Browsing history, search history, interactions with websites, emails, and ads — Purpose: Website optimization, targeted advertising, analytics
  • Geolocation data: Approximate location from IP address (city/region level) — Purpose: Content localization, analytics
  • Inferences: Professional interests, content preferences, audience segments — Purpose: Targeted advertising, content personalization

How We Use Your Personal Data

We process personal data for the following purposes:

  • Providing, maintaining, and improving our websites and services
  • Managing your account and fulfilling your requests
  • Sending publications, newsletters, and educational content
  • Marketing and advertising, including targeted advertising
  • Creating audience segments for our advertisers and sponsors
  • Website analytics and optimization
  • Detecting fraud and ensuring security
  • Complying with legal obligations

Third-Party Sharing and Sale of Personal Data

IHM shares personal data with third parties for the purposes described in our Privacy Policy. Specifically:

Service Providers (Processors)

We share personal data with service providers who process data on our behalf, such as website hosting, email delivery, analytics, and payment processing. These service providers are contractually obligated to process your data only as instructed by us.

Third Parties for Targeted Advertising

IHM shares personal data with advertisers, sponsors, and marketing partners — including identifiers, professional information, internet activity data, and inferences — for purposes of targeted advertising and direct marketing. Under the VCDPA, this constitutes "selling" personal data and/or processing personal data for "targeted advertising."

Categories of third parties receiving personal data:

  • Advertisers and sponsors
  • Marketing and advertising technology partners
  • The DMD Healthcare Communications Network (DMD, an IQVIA company)
  • Event co-sponsors and exhibitors

Sale of Personal Data

Under the VCDPA, the "sale of personal data" means the exchange of personal data for monetary consideration. IHM does exchange personal data with third parties for monetary consideration in connection with our marketing and advertising business. You have the right to opt out of the sale of your personal data.

Sensitive Data

Under the VCDPA, "sensitive data" includes personal data revealing racial or ethnic origin, religious beliefs, mental or physical health diagnosis, sexual orientation, citizenship or immigration status, genetic or biometric data, children's data, and precise geolocation data.

IHM does not intentionally collect most categories of sensitive data. However, as a healthcare media company, content engagement on our websites may indirectly reveal health-related interests. We do not process sensitive data without obtaining your consent, as required by the VCDPA.

We do not collect precise geolocation data (GPS-level). We collect only approximate location derived from IP address.

Your Rights Under the VCDPA

As a Virginia resident, you have the following rights under the VCDPA:

Right to Access

You have the right to confirm whether we are processing your personal data and to access such data.

Right to Correct

You have the right to correct inaccuracies in your personal data, taking into account the nature of the data and the purposes of the processing.

Right to Delete

You have the right to request the deletion of personal data you have provided to us or that we have obtained about you.

Right to Data Portability

You have the right to obtain a copy of your personal data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another controller without hindrance.

Right to Opt Out of Targeted Advertising

You have the right to opt out of the processing of your personal data for purposes of targeted advertising.

Right to Opt Out of Sale of Personal Data

You have the right to opt out of the sale of your personal data to third parties.

Right to Opt Out of Profiling

You have the right to opt out of profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.

Right to Non-Discrimination

We will not discriminate against you for exercising any of your VCDPA rights. We will not deny you goods or services, charge different prices, or provide a different quality of service because you exercised your rights.

How to Submit a Request

You may submit a request to exercise your rights using any of the following methods:

To opt out of the sale of personal data or targeted advertising:

Verification Process

To protect your privacy and security, we will take reasonable steps to verify your identity before responding to your request. We may ask you to:

  • Confirm your email address, name, or other identifying information we have on file
  • Provide additional information to match against our records

If we cannot reasonably verify your identity, we may not be able to fulfill your request, and we will explain why.

Authorized Agents

You may designate an authorized agent to submit a request on your behalf. We may require the authorized agent to provide:

  • Written proof of authorization signed by you
  • Verification of the agent's own identity

We may also contact you directly to confirm that you authorized the agent to act on your behalf.

Right to Appeal

If we decline to take action on your request, you have the right to appeal our decision. To appeal:

  • Email us at dataprivacy@ihmholdings.com with the subject line "VCDPA Appeal"
  • Include your original request and the reason you believe our decision was incorrect

We will respond to your appeal within 60 days. If we deny your appeal, we will provide you with instructions on how to contact the Virginia Attorney General to submit a complaint:

Office of the Attorney General of Virginia
202 North Ninth Street
Richmond, VA 23219
File a Complaint Online

Contact Us

If you have questions about this Virginia Privacy Rights Addendum or wish to exercise your rights, please contact us:

International Healthcare Media, LLC (IHM Holdings)
Attn: Privacy Team
Six Leigh Street, Clinton, NJ 08809

Email: dataprivacy@ihmholdings.com
Phone: (908) 505-8899
Online: Submit a Privacy Request

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